Blog

How a LinkedIn message became an acquisition, and what it means for the brands that run on Kin.

How Reactiv built an AI scheduler on AWS Bedrock AgentCore that uses multi-agent AI to keep Shopify mobile apps fresh without manual updates.

How we used CopilotKit to build the Reactiv Studio Agent, an AI collaborator that designs mobile apps with the same building blocks as our users.

How Reactiv uses Snowflake and dbt to turn raw Shopify data into merchant analytics: our warehouse architecture, event-driven ETL and lessons learned.

An App Clip is a small part of an iPhone app that opens instantly from a QR code, NFC tag or link, with no download. How they work, with real examples.

Instead of sending shoppers through the usual mobile maze, Clips turn engagement into a conversion-ready experience instantly.

Optimizing ad campaigns doesn’t end with targeting, creative, or budget. It continues after the click.

An AI-native mobile app builder designed to turn performance data directly into live, fully native app experiences.

Six benefits of mobile commerce for Shopify brands in 2026, and what it takes to deliver them: an app that is fast, accessible and built for your store.

How push notifications and SMS differ, when to use each, how iOS 26’s Unknown Senders filter changes texting, and how to pair the two for more sales.

You need a healthy mix of customer acquisition methods, and we’re breaking down 8 of them in this article.

Mobile app SEO starts with app store optimization (ASO). Learn how to improve your app’s ranking and visibility in the Apple App Store and Google Play.

13 Meta ads tips for ecommerce brands: how to set up Facebook and Instagram campaigns in Ads Manager and remove friction between the click and checkout.

App conversion optimization explained: what your mobile app conversion rate measures, plus seven recommendations to turn more app users into customers.

Liquid Glass is coming to Reactiv Clips and mobile apps, so your app navigation looks and feels like a native part of iOS, with no download required.

Mobile drives most ecommerce traffic but converts at 2.9% vs 4.8% on desktop. What mobile CRO is, what’s different, and how to raise your conversion rate.

There’s a way to get audiences to engage with your mobile app and retarget every ad click without requiring downloads.

Push notifications—done right—are your most direct, scalable, and high-converting line to customers.

How Reactiv automates mobile app releases for Shopify brands with a release train, so merchants skip builds, infrastructure and app store coordination.

The 4 types of personalized push notifications, when to send them, and what Reactiv merchant data shows about open rates, conversion and retention.

What retargeting ads are, how they work, and 15 examples from brands like Levi’s, Crocs and Loop, with the strategy behind each one to borrow.

The difference between remarketing and retargeting, the main campaign types for each, and how to tell which ones are actually moving the needle.

We’ll explore top retargeting tips alongside real-world examples of how to use retargeting to convert visitors who bounced from your site.

Explore the benefits of remarketing and strategies you can use to effectively re-engage prospective customers.

A truly product-led company should focus on building a scalable, intuitive platform. But when professional services enter the mix, the incentives shift.

What if you could take discounts from general promotions to behavior-driven strategies that build loyalty and drive repeat purchases?

A new approach to mobile engagement in ad campaigns: send ad clicks into an App Clip with no download, then retarget every click with push notifications.

How ecommerce brands use mobile apps to close the gap between discovery and conversion, with lessons and customer stories from Reactiv merchants.

Ecommerce mobile app best practices from Reactiv’s co-founder: the do’s, the don’ts and the technical essentials for an app shoppers keep coming back to.

The Reactiv Ecommerce API is a middleware layer that turns Shopify and third-party app data into fast, mobile-ready formats for native apps.

Imagine sending a push notification to every single customer who clicks one of your ads or opens an email or SMS during BFCM.