Cassidy Harasym
Head of Revenue
Cassidy Harasym is Head of Revenue at Reactiv, the mobile commerce platform built for Shopify brands.
She has run more than 100 app launches in her career. At Plobal Apps she led the launch team, managing the project managers who shipped enterprise mobile apps for Shopify Plus merchants, and she later ran implementations at Versapay. At Reactiv she first ran the merchant experience program, owning onboarding, success and support, before taking on revenue.
Today she leads sales, solutions, implementation, customer success, support and design, so she sees a brand's whole path: from the first evaluation call through security review and launch to the results the app drives after go-live.
She writes practical guidance on how Shopify brands evaluate, launch and grow apps, drawn from what she's seen separate a smooth launch from a stalled one. She's based in Ontario, Canada.
